Business Studies Activity: What is an Entrepreneur?


This unit is for KS3 Business Studies.

Why do this unit?

Entrepreneurs come in all shapes and sizes, and this unit
encourages students to be aware that starting and running a business is an
option for everyone - even themselves!

What does this unit do?

Students explore pre-conceived ideas of what an entrepreneur
is and then evaluate their ideas to meet with the formal definition.

Resources:

Interactive whiteboard or data projector, PCs for
pupils, printer.

Activities

Starter:

As the students enter the classroom you may wish to show the
screen from the Risks and Rewards site: http://www.risksandrewards.org.uk/invest/index.php?f=new

This shows cartoons of traditional, old-fashioned
businessmen from the Victorian era and the early 20th century (all male, all
white, most middle aged).

Main activities:

Individually, pupils find an image on the web of what they
think a business person looks like. They print out this image.

They then go in to small groups to discuss their ideas.
Hopefully this will lead to some evaluation of their initial thoughts e.g. male
vs female, rich vs poor etc.

Each group then chooses their image of a “best fit”
entrepreneur. Groups have ten minutes to justify their selection before
presenting to the whole class. The class may question the presenters. The aim
is to spark a discussion which results in the realisation that anyone can be an
entrepreneur as long as they are a risk-taker. (Teachers should be prepared to
guide pupils beyond narrow stereotypes if need be, and introduce the idea that
many kinds of people are entrepreneurs - plumbers, florists, market traders,
website designers, ebayers etc.)

Then, each group prepares a slideshow, the aim of which is to
encourage viewers to consider entrepreneurialism as a career option.

Homework:

Find a business definition of “entrepreneur” and list two
examples of actual people.

Pupils look at a printed out list of attributes (below) and
choose three attributes which they believe are relevant, giving reasons.

They choose three attributes they think are not relevant
giving reasons.

List of Possible Entrepreneurial Attributes:

Creative
Thinker
With money
Flexibility
No money
Team player
Leadership
Instructor
Hard worker
Smart dressed
Van
Intellectual
Scruffy
Young
Old
Trustworthy
Male
With ideas
Female
Self confidence
White
Brief case
Laptop
Ambitious
Bowler hat
Domineering
Smart Suit
Casual clothes
Phone
Risk taker
Flash car
Well Educated

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